The Challenge

A mid-sized apparel manufacturer based in the UAE had been exporting to the same two markets for several years.
Growth had plateaued, and the team knew that expanding into new international markets was the only path forward. The
challenge: their existing approach to finding buyers — attending trade fairs and cold emailing lists purchased from trade directories — was producing near-zero results. Two trade fair cycles had cost over $80,000 combined and generated only three meaningful conversations, none of which had converted.

The Approach

The company onboarded with GaziAI and configured their product profile with detailed specifications, certifications, and target regions. Within the first session, the platform surfaced a ranked list of verified importers and wholesale buyers across Europe, Southeast Asia, and North Africa. The team used GaziAI’s AI lead scoring to prioritise the top 25 buyers,
reviewed their trade histories and company profiles, and launched a personalised outreach campaign using the platform’s built-in tools. Follow-up sequences were managed inside the CRM, ensuring consistent touchpoints across multiple time
zones.

The Results

✦ 3 new export markets identified and entered within the first quarter on the platform

✦ First international deal signed within 30 days of initial outreach

✦ Distribution partnerships established in Europe and Southeast Asia

✦ Trade fair budget reduced by 70% in the following financial year

✦ Export revenue increased by 45% year-on-year in the first 12 months